Great decisions come from great conversations
How to lead in a world of data, according to over 1000 senior managers across the UK and EU.
Great decisions come from great conversations
How to lead in a world of data, according to over 1000 senior managers across the UK and EU.
DATA-DRIVEN: GOOD IN THEORY, BUT NOT BEING PRACTICED
92%
of European business leaders think it is important that the entire organisation are able to access data
83%
admit they haven’t started encouraging an understanding of data use across the business
The New Decision Making Playbook
Based on European data from our global research, this ebook will guide you to inspire clear and confident business conversations.
Download the free ebook"Being data-driven helps take out any subjectivity in conversations. A mix of data, insights, and storytelling is most likely going to change and drive more effective decisions."
- Manuel Rios Krauss, Unilever
Explore the research data
The independent global public opinion company YouGov spoke to over 1,900 senior managers around the world about the importance of data in their day-to-day success.
Click to explore the survey results in a Tableau Dashboard.
Open the Viz
Explore the research data
The independent global public opinion company YouGov spoke to over 1,900 senior managers around the world about the importance of data in their day-to-day success.
Click to explore the survey results in a Tableau Dashboard.
Open the Viz in Tableau PublicWhat do the experts make of these numbers?
The Crucial Relationship Between Data and Better Business Conversations
- Prof. Ivo Vlaev, University of Warwick
Why better business conversations are rooted in data
- Dan Pell, GM and Senior Vice President EMEA, Tableau
THE VALUE OF DATA IN BUSINESS CONVERSATIONS
73%
of European business executives believe that data helps organisations have better business conversations as it reduces uncertainty, helps make more accurate decisions, and builds trust
INNOVATION COULD COME FROM ANYWHERE
47%
of EU business leaders say opening conversations up to people who are closest to the topic - like staff from the manufacturing floor or retail store - improves the quality of business discussions
BMW Group Germany improve wholesale & retail performance
"Questions can be asked and answered on the spot during meetings, instead of taken away to be answered later. It completely changes the dynamic of these meetings - where conversation focuses on why something is happening, not what."
- Saagar Weth, BMW Group Germany
Read how Tableau enables the BMW Group Germany to improve performancePOSITIVE IMPACTS OF THE PANDEMIC
47%
of EU bosses who use data regularly saw positive overall impact of the pandemic on business conversations, compared to only 23% of those who don't use data analytics
DATA LITERACY HOLDING BUSINESS BACK
50%
of European executives say he biggest barrier to data helping evolve business conversations is a lack of understanding of data throughout their organizations
Further resources to help you put being data-driven into practice
Business is better when you Tableau it
Conversations based on the right data, the right questions, at the right time, enable the whole organisation to drive outcomes with clarity and confidence.
