3 Steps to Improve your Web Analytics Using Data Visualization

Author

Ellie Fields, Directrice senior, Marketing produit, Tableau Software

Learn how data visualization can take your analytics data to the next level to quickly discover actionable insights.

Most web analytics tracking tools are complete but not illuminating. Working through endless tables of data does nothing to help you answer the critical questions about your site.

In this whitepaper you'll learn:

How to determine how your content is performing
How to drive more online revenue by identifying patterns and taking advantage of favorable trends
How to connect your web analytics to your marketing initiatives

Download this whitepaper and learn how to get more out of your web analytics data: find out what’s working and get on top of problems quickly.

Brought to you by Tableau Software, the application that helps you transform your data into smart analytics via an easy drag-and-drop interface and powerful visual analysis capabilities.

À propos de l’auteur

Ellie Fields

Directrice senior, Marketing produit, Tableau Software

Ellie Fields est directrice du marketing produit chez Tableau. Elle est chargée du lancement des nouveaux produits, des solutions sectorielles et de la communauté Tableau. Elle intervient régulièrement au sujet de l'approche de Tableau vis-à-vis de la BI. Avant de rejoindre Tableau, elle a travaillé chez Microsoft et dans le capital-risque en tant que dernier stade. Elle est titulaire d'un diplôme d'ingénierie de la Rice University et d'un MBA de la Stanford Graduate School of Business.