3 Steps to Improve your Web Analytics Using Data Visualization

Author

Ellie Fields, Senior Director of Product Management, Tableau Software

Learn how data visualization can take your analytics data to the next level to quickly discover actionable insights.

Most web analytics tracking tools are complete but not illuminating. Working through endless tables of data does nothing to help you answer the critical questions about your site.

In this whitepaper you'll learn:

How to determine how your content is performing
How to drive more online revenue by identifying patterns and taking advantage of favorable trends
How to connect your web analytics to your marketing initiatives

Download this whitepaper and learn how to get more out of your web analytics data: find out what’s working and get on top of problems quickly.

Brought to you by Tableau Software, the application that helps you transform your data into smart analytics via an easy drag-and-drop interface and powerful visual analysis capabilities.

Über den Autor

Ellie Fields

Senior Director of Product Management, Tableau Software

Ellie Fields ist Director of Product Marketing bei Tableau Software, verantwortlich für Produkteinführung, Branchenlösungen und die Tableau-Community. Sie hält regelmäßig Vorträge über den BI-Ansatz von Tableau. Bevor sie zu Tableau kam, arbeitete Ellie bei Microsoft und in Late-Stage-Investitionen. Sie hat einen Ingenieurabschluss der Rice University und einen MBA der Stanford Graduate School of Business.