4 Best Practices to Build Your
Data Strategy

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A step-by-step guide to creating the foundation for business transformation through data

When you think about recent breakthroughs powered by generative artificial intelligence (AI) and advanced analytics, they all rest on a foundation of trusted, quality data—and that starts with strategy. You can make your data work harder by:

  • Developing a data strategy that aligns with your business goals. It’s the up-front work that sets you up for business transformation.
  • Prioritizing data governance to ensure the high-quality, trustworthy data you need for advanced analytics and AI use cases.
  • Driving data maturity so everyone in the organization understands and is comfortable working with data—leading to better overall business performance.

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