TC21 Focus: Communications and Media
How are your peers using Tableau to seize opportunities and accelerate business initiatives? Dive into success stories from companies spanning the communications and media industry. You’ll learn how they’re using data to transform their work — from optimizing performance to improving customer service.
Build a Sustainable Analytics Strategy at Scale
Keith Helfrich
Kiyoshi Jones
Learn how Action Analytics has adapted Tableau Blueprint to deploy analytics strategy and drive measured traction towards big business goals at scale.
How Telstra Transformed their Customer Experience
Alison Angelos
Martin Leigh
Svetlana Kuzmenkova
Learn how Tableau CRM surfaces contextually relevant insights to help Telstra's sales and service teams be more proactive and make tailored recommendations to each customer.
Hey Data, Data! Swing Data! Tableau and Professional Baseball
Katherine Rowe
Randall Pulfer
Mark Bashuk
Sara Grauf
From optimizing performance to dynamic ticket sales to sharing insights to executives, coaches and players, data solves the most intricate business problems in professional sports. Learn how major league baseball teams are changing the way their organizations perform with Tableau.
How to Increase Subscriber Engagement with Analytics
Archana Ganeshalingam
Gil Gani
We’re in the golden age of content; from cable to social media to streaming services, the choices are endless. So how do media companies keep subscribers for the long haul? Join this episode to learn how visual analytics is the key to driving personalization and creating value to retain subscribers.