Our customers regularly claim SQL queries and reports that take hours can be done in minutes with Tableau. Tableau not only composes the SQL syntax and computations but also instantaneously creates visualizations of the query results - with zero SQL programming. When information is presented quickly and effectively, new findings become evident and new questions jump out.
Tableau unifies its intuitive graphical language with the SQL query language, producing a single application that specifies both the data retrieval and data presentation. The unification makes it easy to switch from one visual representation to another as you drag and drop data fields into the display.
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When we took the first dashboard done in Tableau to the first meeting with the executives, some were so surprised, that the reaction was mostly silence. One of the executives said, 'I always asked for that in the BI area and finally they managed to do it.'